![]() We find that the monetized view counter’s detection mechanism penalizes a negligible portion of views in all the considered configurations… while the public view counter’s detection mechanism penalizes most of the fake views. The researchers – from NEC Labs Europe, Charles III University of Madrid, the IMDEA Networks Institute and the Polytechnic University of Turin – found that YouTube monetizes “(almost) all the fake views we generated.” Next, they created their own bots to automatically “view” the videos and try to run up the ad view totals. ![]() Then they purchased adverts targeting the videos. They ran an experiment in which they uploaded videos to five major online video portals, including YouTube, whose detection system “significantly outperformed” the other portals, the researchers said. The researchers behind the study came to the conclusion that Google does a good job at weeding out bogus YouTube video views and removing them from the public view counter, but it still monetizes nearly all of them, leaving advertisers stuck paying inflated bills for views they never really got. ![]() Google charges advertisers for YouTube ad views in spite of correctly spotting them as being fake views generated by bots – no human eyeballs involved – a group of European researchers have claimed.
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